Connection Fail. Please Try Again.

Are you ready to reach 560 million buyers in Southeast Asia and beyond?

Join 145,000 other sellers who have grown their business with Lazada.
Sell on Lazada, open your shop within 5 mintues, Free Registration, Free Listing, No Commission

Why sell on Lazada?

1. It’s unbelievably easy! The Lazada mobile app lets you sell and run your business from anywhere anytime,
The sign-up process is so simple you can be making your first sale in minutes

2. You earn more with us! Your goods get maximum exposure with Lazada, the largest e-shopping portal in Southeast Asia.
You get more cash in your sale with 0% commission. And We run well-known mega sale campaigns throughout the year
including the Birthday Festival and highly-anticipated 11.11 about 50,000 local marketplace sellers saw massive sales
increases during last year’s (2019) 11.11 mega-sale

3. We help you sell better! With Business Advisor, you get access to real-time unique data for gaining deeper consumer insights.
You can continuously update your knowledge with Lazada University’s new Learning Management System (LMS), a dedicated portal
which offers a wide range of tutorials, videos and webinars on topics ranging from pricing strategies to content creation and more!

Start selling in 5 minutes!

Step 1: Register > Get on the Self Sign Up page to fill in your details here. 

Step 2: List your products > Activate your Seller Center account and start listing your products

Step 3: Start selling!

Terms and Condition for New Seller Packages


0% Payment Fee for 30 days
1. For new sellers who have not previously operated on Lazada and must open a shop in the form of an indvidual seller from 1-31 October 2021(reservied for Thai citizens only)
2. Seller must apply and receive approval of all necessary documents within the month of application only.

Seller voucher subsidy up to 50% discount, no minimum or 120 discount for product price at 400 Baht or more, only fore store that open in Lazada within 45 days after sign up, have at least 10 purchasable items, and join Lazada Helps Thai Campaign

The store will receive a store assistant to support up to 30days, if following this condition: Sellers must be a new seller who have not previously operated on Lazada, must apply and recieve document approval within the month of application and have at least 3 purchasable items within 2 days after sign up

Lazada Special Free Shipping Max Program
1. All orders with delivered status, sellers are entitled to pay commision fee to Lazada in joining Lazada Special Free Shipping Max Program at 4% . With commission paid to Lazada at 200 Baht maximum per order.
2. "service fee 4%" does not include value added (VAT). The shops who join this program will get commission exempt for 30 days. By having this, sellers need to have documents approved by Lazada within a month and have a non complaince point (ncp) score of less than 6.
3. Registration period is every Tuesday - Sunday of every week through your Seller Center account. All sellers will start together on the Monday following the day you register and the 30 day period will start on that day
4. Sellers will be automatically enrolled in this program unless you opt out within 3 days before 30 days completion of program

We reserve the right, at our sole discretion, to modify or replace these Terms at any time.